Rolex Day-Date 18038 – First Series Onyx Stone Dial – 18K Yellow Gold – Unpolished
Commonly nicknamed the "President", the Rolex Day-Date acquired this nickname from a targeted marketing action by the brand, namely giving a Day-Date to Dwight Eisenhower, then President of the United States of America. Rolex, through its marketing actions at the time, quoted the following phrase: "The men who lead the history of the world wear Rolex watches". Since then, the Day-Date models have been considered among the most prestigious in the Rolex collection, often adapting to surprising and exclusive configurations and combinations of materials.
This rare example of Rolex Day-Date reference 18038 boasts the following features:
Case and bracelet “president” in 18Kt Yellow Gold
First Series “Onyx” dial
Never polished
This luxury vintage watch Rolex Day-Date reference 18038 with Onyx dial is available at our DEANGELIS Boutique in Milan.